- May 5, 20261 min readTeam notes
Demo Studio turns five this month
In May 2020, during a lockdown, we incorporated. Five years later the studio has worked with 60+ clients across twelve countries. Some honest reflections.
Read post - May 3, 20261 min readCase studies
How Northcrest Coffee grew wholesale accounts by 40%
Northcrest came to us looking like every other third-wave café. Twelve weeks later, wholesale enquiries were up 40%. Here's what changed.
Read post - Apr 26, 20261 min readCase studies
Rebranding Glide Realty: from generic to trusted local expert
Glide had been publishing for two years but nothing they published connected to why a buyer should choose them. We fixed the strategy before touching the visuals.
Read post - Apr 9, 20261 min readHot takes
Stop pitching deck-first
A 40-slide presentation before you understand the client's problem is a waste of everyone's time. The studios winning the work they want have a different opening move.
Read post - Mar 26, 20261 min readCase studies
Quayside Records: content strategy for an independent label
An independent music label that wanted to grow its artist roster by being the label artists actually wanted to sign with. We built the brand to make that case.
Read post - Mar 21, 20261 min readTeam notes
We said no to a £80k project. Here's why.
The client was well-funded, the brief was clear, and the money would have solved a real problem. We still said no — and it was the right call.
Read post - Mar 13, 20261 min readField guides
A founder's guide to brand sprints
What a brand sprint is, what it isn't, when you need one, and how to make sure you get the outcome you're paying for.
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