- May 5, 20261 min readTeam notes
Demo Studio turns five this month
In May 2020, during a lockdown, we incorporated. Five years later the studio has worked with 60+ clients across twelve countries. Some honest reflections.
Read post - Apr 21, 20261 min readInsights
The three metrics every retainer should track
Most agencies track hours and deliverables. The clients who keep retainers running for years are the ones who see a different number every month.
Read post - Apr 19, 20261 min readCase studies
Folium Books' six-month content sprint
An independent publisher with a great backlist and no digital presence. We built their content engine from scratch, including a newsletter that now drives 30% of direct sales.
Read post - Apr 4, 20261 min readCase studies
Building Mosaic Health's thought leadership content engine
A digital health startup that needed to be taken seriously by enterprise buyers. We built the content programme that moved them from unknown to credible in twelve months.
Read post - Mar 17, 20261 min readCase studies
Scaling Meridian SaaS from $0 to $2M ARR with content
A B2B SaaS with a product nobody knew existed. Eighteen months of content strategy and distribution built a pipeline that outperformed their paid channel.
Read post - Feb 11, 20261 min readPress
Demo Studio featured in Fast Company's Agency Innovators list
We were included in Fast Company's 2026 Agency Innovators shortlist. Here's what we told them — and what we'd add now.
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